Vianor in brief


The Nokian Tyres -owned Vianor is a global tyre and car service chain that consists of equity owned and entrepreneurial outlets. We offer full service of tyre business covering all customer groups, products and car services. Vianor is the biggest chain of tyre stores in the Nordic countries. It comprises over 600 outlets in 19 countries. At the end of 2009 our personnel consisted of 1.388 employees in equity owned operations and approx. 2.000 in partner operations. The name Vianor comes from Latin words Via Nor that mean "Northern road".


Goals of Vianor:

Nokian Tyres plc 2009:
  • To sell Nokian products
  • To maintain / raise Nokian price level
  • To be profitable as a company
  • Net sales 798.5 MEUR
  • EBIT 102.0 Meur
  • Personnel 3.503

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